THE ROLE OF INDIVIDUAL VALUES IN THE BEHAVIOR OF USING DISCOUNT COUPONS.

Autor: Chaves, Alice1 chavesalice860@gmail.com, Flach, Leonardo1, Dutra Sallaberry, Jonatas1
Zdroj: Brazilian Journal of Management / Revista de Administração da UFSM. Jul-Sep2021, Vol. 14 Issue 3, p568-591. 24p.
Databáze: Academic Search Ultimate