Capitalizing on Game Theory for Optimal Marketing Decision in Service Industry: Evidence From Telecommunication Industry in Nigeria.

Autor:	Oreagba, Oluwakemi T.1 (AUTHOR) oluwakemi.oreagba@stu.cu.edu.ng, Ogunnaike, Olaleke O.1 (AUTHOR), Kehinde, Oladele J.1 (AUTHOR)
Zdroj:	SAGE Open. Apr-Jun2021, Vol. 11 Issue 2, p1-9. 9p.
Databáze:	Academic Search Ultimate
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