EMPLOYEE ADVOCACY AS A MARKETING STRATEGY TO POWER BRAND PROMOTION: AN EMPLOYEE PERSPECTIVE.
| Autor: | Thomas, Tejil1 drtejilthomas@gmail.com |
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| Zdroj: | Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj. 2020, Issue 2, p167-181. 15p. |
| Databáze: | Academic Search Ultimate |
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