MARKA GÜVENİ VE MARKA ÖZDEŞLEŞMESİNİN MARKA EVANGELİZMİ ÜZERİNDEKİ ETKİSİ.

Autor: YAPRAKLI, Tevfik Şükrü1 sukruyaprakli@atauni.edu.tr, KESER, Ercan2 ercankeser25@hotmail.com, ÜNALAN, Musa3 munalan@firat.edu.tr
Zdroj: International Journal of Economic & Administrative Studies. 2020, Issue 27, p35-53. 19p. 3 Diagrams, 7 Charts.
Databáze: Academic Search Ultimate