GREEN PRODUCTS: A CROSS-CULTURAL STUDY OF ATTITUDE, INTENTION AND PURCHASE BEHAVIOR.
| Autor: | FERRAZ, SOFIA BATISTA1 sofiaferraz@usp.br, BUHAMRA, CLÁUDIA2 buhamra@ufc.br, LAROCHE, MICHEL3 michel.laroche@concordia.ca, VELOSO, ANDRES RODRIGUEZ1 veloso@usp.br |
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| Zdroj: | RAM. Mackenzie Management Review / RAM. Revista de Administração Mackenzie. Sep/Oct2017, Vol. 18 Issue 5, p12-38. 27p. |
| Databáze: | Academic Search Ultimate |
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