Constructing a national higher education brand for the UK: positional competition and promised capitals.

Autor: Lomer, Sylvie1 (AUTHOR), Papatsiba, Vassiliki2 (AUTHOR) v.papatsiba@sheffield.ac.uk, Naidoo, Rajani3 (AUTHOR)
Zdroj: Studies in Higher Education. Jan2018, Vol. 43 Issue 1, p134-153. 20p.
Databáze: Academic Search Ultimate
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