The effectiveness of celebrities in conservation marketing.

Autor: Duthie, Elizabeth1 lizzie_duthie@mac.com, Veríssimo, Diogo2, Keane, Aidan3, Knight, Andrew T.1,4,5,6
Zdroj: PLoS ONE. 7/7/2017, Vol. 12 Issue 7, p1-16. 16p.
Databáze: Academic Search Ultimate