THE INFLUENCE OF PACKAGE ATTRIBUTES ON CONSUMER PERCEPTION AT THE MARKET WITH HEALTHY FOOD.
Autor: | Ježovičová, Kamila1 kamila.jezovicova@mendelu.cz, Turčínková, Jana1 jana.turcinkova@mendelu.cz, Drexler, Denis1 denis.drexler@mendelu.cz |
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Zdroj: | Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis. 2016, Vol. 64 Issue 6, p1919-1926. 8p. |
Databáze: | Academic Search Ultimate |
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