Qualitative Research for Social Marketing: One Organization's Journey to Improved Consumer Insight.
Autor: | Longfield, Kim1, Moorsmith, Reid2, Peterson, Katia3, Fortin, Isolda4, Ayers, James1, Lupu, Oana5 |
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Zdroj: | Qualitative Report. 1/1/2016, Vol. 21 Issue 1, p71-86. 16p. |
Databáze: | Academic Search Ultimate |
Externí odkaz: |