| Autor: |
McPhie, Joanne1 loanne.mcphie@brunel.ac.uk, Wannerton, Rob2 rob.wannerton@brunel.ac.uk |
| Předmět: |
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| Zdroj: |
SCONUL Focus. 2014, Issue 61, p39-41. 3p. |
| Abstrakt: |
The article discusses the Book Stop display initiative taken by the Brunel University Library in Great Britain to attract and engage student patrons. They reveal that their search for creative solutions in raising user awareness of their resources and services was inspired by bookshop visibility strategies. Among the online tools adopted for promotional purposes of the library are the Twitter and Pinterest services. |
| Databáze: |
Library, Information Science & Technology Abstracts |
| Externí odkaz: |
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