A Study of Quality Management Systemof New Product Development －Case Study of Capacitive Touch Panel
| Autor: | Yung-Hsing ,Chang, 張永興 |
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| Rok vydání: | 2010 |
| Druh dokumentu: | 學位論文 ; thesis |
| Popis: | 98 Title of Thesis： Total pages:81 A Study of Quality Management System of New Product Development－ Case Study of Capacitive Touch Panel Key word：New Product Development,Quality Management,Display Name of Institute: Executive Master’s Program of Business Administration (EMBA) in Management Sciences, Tamkang University Graduate date:June, 2010 Degree conferred:Master Name of student:Yung-Hsing,Chang Advisor:Dr.Wei-Tzen Yang 張永興 楊維楨博士 Abstract: The thesis mainly discusses the Quality Control Management system related to the New Product Development Stage. In Taiwan, both the government and private enterprises are proud of their research and development ability and the technique of manufacture. However when we talk about the brand, the customer demand is the most important core value. Many enterprises are quite proud of being the leading role of the global ODM /OEM, but neglect the profit which we obtain is the least stage in the whole product cycle. When the European and American products gain high profits by their high value''s brand image, how many Taiwan business owners have ever earnestly pondered the discrepancy? Many domestic people who are engaged in the new product development think their design meets the customer market demand, but the so-called customers are actually the brand owners. Moreover all product specifications also come from these companies in stead of the end users. This question is rarely discussed by people who don’t understand how these big companies know customer demand. Taiwan manufacturers have the best research and development, manufacture and management capacity. How can we understand that the combination of the new product development and the quality control system, and then enhance new products design quality to strength the product value and produce the right commodity that indeed meets the market requirement. That is the main subject which the paper wants to discuss. I have been working in the field of Quality Assurance and Management in some big companies of LCD and coating panel and am responsible for setting up completed quality control system. The paper is written based on my personal experiences on creating the new product development system of Multi Touch Coating Panel and is limited under the essential market ethics. I compose the paper to discuss inducting the quality work flow on many new product development stages with the analysis tools in the industry and the related methods to present the model for new product development operation and control method. Your kind comments and instructions are highly appreciated. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
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