The Behaviors of Family Group Visitors in a Museum: Interpretation of parental role Approach
| Autor: | Chi-Hsiang Wang, 王啟祥 |
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| Rok vydání: | 2009 |
| Druh dokumentu: | 學位論文 ; thesis |
| Popis: | 97 The purpose of this research is to explore and interpret the behaviors of family group visitors by employing the parental role approach in sociology. The research is based on how beliefs, values, attitudes, and norms of parental role motivate the family groups to visit a museum. Do different motivations for visiting lead family groups to different types of visits? What is the relationship between the motivation, behaviors and perception of the family groups during a visit? To answer these questions, the study adopted the observation method by collecting and analyzing digital video recordings of the visiting behaviors of family groups at the National Science and Technology Museum (NSTM). In-depth interview was used to explore their motivations and perception of the visits. The collection and analysis of the data relied on the triangulation method, and further accuracy and reliability were obtained by multiple researcher triangulation. The study was conducted from February 2006 to April 2008 at the museum by purposive sampling of visiting families. Face-to-face interviews were implemented by their permission and proceeded data collection. A total of sixteen families were involved in this research. The results of the findings demonstrate that parental role does have effects on the visiting behaviors of family groups. Parental role attributes to diverse visiting motivations. Different beliefs, values, attitudes and social norms result in five types of motivations: homework-based, knowledge-based, nanny-based, family outing-based, and hobby-based. According to the findings, the study reveals that parental role is a potential factor that determines whether a family will visit a museum and behaviors through its visit. Parental role is also one of the factors that effect how a family participates in social interaction during a visit. The interaction between the parents and the children is also affected by the backgrounds of the parents. Over all, the study generates a deeper understanding of the nature of behaviors of family groups visiting a museum based on the exploration of parental role. It can help the museums to create a more family friendly environment. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
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