Marketing via Shangbangs (Chinese business networks)

Autor:	Yan, Tony, Hyman, Michael R.
Zdroj:	Journal of Historical Research in Marketing, 2024, Vol. 16, Issue 2, pp. 169-187.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/JHRM-08-2023-0039 Zobrazit plný text záznamu