Predicting changing pattern: building model for consumer decision making in digital market

Autor: Kumar, Anil, Mangla, Sachin Kumar, Luthra, Sunil, Rana, Nripendra P., Dwivedi, Yogesh K.
Zdroj: Journal of Enterprise Information Management, 2018, Vol. 31, Issue 5, pp. 674-703.
Databáze: Emerald Insight