CSR-authenticity and conciliation after service failure: the role of apology and compensation

Autor:	Atav, Gizem, Chatterjee, Subimal, Kuru, Basak
Zdroj:	Journal of Consumer Marketing, 2023, Vol. 40, Issue 7, pp. 911-925.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/JCM-08-2022-5550 Zobrazit plný text záznamu