Integration and validation of an SMS-based bidding procedure of eliciting consumers’ willingness-to-pay for food

Autor: Mogendi, Joseph Birundu, De Steur, Hans, Makokha, Anselimo, Gellynck, Xavier
Zdroj: British Food Journal, 2016, Vol. 118, Issue 9, pp. 2200-2217.
Databáze: Emerald Insight