A cross‐cultural validation of a gender role identity scale in marketing

Autor:	Schertzer, Susan M.B., Laufer, Daniel, Silvera, David H., Brad McBride, J.
Zdroj:	International Marketing Review, 2008, Vol. 25, Issue 3, pp. 312-323.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/02651330810877234 Zobrazit plný text záznamu