Exploring customer retention dynamics: A comparative investigation of factors affecting customer retention in the banking sector using mediation-moderation approach
| Autor: | Zhengmeng, Chai, Malik, Muhammad, Hussain, Muttahir, Hussain, Salamat |
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| Zdroj: | In Heliyon 15 October 2024 10(19) |
| Databáze: | ScienceDirect |
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