Corporate identity, customer orientation and performance of SMEs: Exploring the linkages
| Autor: | Maurya, Upendra Kumar *, Mishra, Prahlad, Anand, Sandip, Kumar, Niraj |
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| Zdroj: | In IIMB Management Review September 2015 27(3):159-174 |
| Databáze: | ScienceDirect |
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