Be careful of the sharp Edges! how and why circular versus angular shapes influence consumer adoption of new products
| Autor: | Chen, Tong, Ma, Zhenfeng, Xiao, Meizhen, Qing, Ping |
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| Zdroj: | In Journal of Business Research October 2024 183 |
| Databáze: | ScienceDirect |
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Full Text from ScienceDirect