How believing in brand conspiracies shapes relationships with brands
| Autor: | Lunardo, Renaud, Alemany Oliver, Mathieu, Shepherd, Steven |
|---|---|
| Zdroj: | In Journal of Business Research April 2023 159 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
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| Autor: | Lunardo, Renaud, Alemany Oliver, Mathieu, Shepherd, Steven |
|---|---|
| Zdroj: | In Journal of Business Research April 2023 159 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
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Full Text from ScienceDirect