Leveraging firm-level marketing capabilities with marketing employee development
| Autor: | Orr, Linda M. a, Bush, Victoria D. b, ⁎, Vorhies, Douglas W. b |
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| Zdroj: | In Journal of Business Research 2011 64(10):1074-1081 |
| Databáze: | ScienceDirect |
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Full Text from ScienceDirect