First come, first served: How market and non-market actions influence pioneer market share
Autor: | Usero, Belén, Fernández, Zulima |
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Zdroj: | In Journal of Business Research 2009 62(11):1139-1145 |
Databáze: | ScienceDirect |
Externí odkaz: |
Autor: | Usero, Belén, Fernández, Zulima |
---|---|
Zdroj: | In Journal of Business Research 2009 62(11):1139-1145 |
Databáze: | ScienceDirect |
Externí odkaz: |