Developing and Adapting the Existing Automotive Business Model: A Case Study
Autor: | Faganel Armand, Jeran Tomaž |
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Jazyk: | angličtina |
Rok vydání: | 2022 |
Předmět: | |
Zdroj: | Economics and Culture, Vol 19, Iss 2, Pp 5-16 (2022) |
Druh dokumentu: | article |
ISSN: | 2256-0173 |
DOI: | 10.2478/jec-2022-0011 |
Popis: | Research purpose. The paper examines how to successfully adapt the existing business model, develop and introduce a new program in a company and gain new customers. |
Databáze: | Directory of Open Access Journals |
Externí odkaz: |