Enhancing Digital Promotion of Cultural Attractions: Assessing Websites, Online Marketing Tools and Smart Technologies
| Autor: | Floričić Tamara, Šker Irena, Benassi Hermina Maras |
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| Jazyk: | angličtina |
| Rok vydání: | 2023 |
| Předmět: | |
| Zdroj: | Business Systems Research, Vol 14, Iss 1, Pp 72-92 (2023) |
| Druh dokumentu: | article |
| ISSN: | 1847-9375 |
| DOI: | 10.2478/bsrj-2023-0004 |
| Popis: | Built heritage in developed tourism destinations presents a resource of attractiveness, and its presentation through digital technology impacts the perception of culture. |
| Databáze: | Directory of Open Access Journals |
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