THE RESEARCH OF CULTURAL ASPECTS INHERENT IN MARITIME COMPANIES, APPLYING MULTI - CRITERIA MODEL OF EMOTIONAL AND SOCIAL INTELLIGENCE FUNCTIONING

Autor: Pavle Popović, Dragan Vujović, Tamara Gvozdenović
Jazyk: angličtina
Rok vydání: 2024
Předmět:
Zdroj: International Journal for Quality Research, Vol 18, Iss 2, Pp 531-540 (2024)
Druh dokumentu: article
ISSN: 1800-6450
1800-7473
DOI: 10.24874/IJQR18.02-14
Popis: Commencing from the already obtained results of the maritime market research, this work aims at defining and development of the innovative model. The research work will clarify a new approach of understanding the context of maritime companies through the processes that influence the purpose, goals and sustainability of port facilities. By using modern scientific methods and approaches, a new multi-criteria model was developed in the work, which was tested in real conditions and with real data, with solutions for ranking the strategic elements created within the general sub-strategy for each port service. The defined new approach is the starting point for managing the maritime system of transport and for the development of the IMS strategy of the sea port, in the field of communication strategy, on a strategic level.
Databáze: Directory of Open Access Journals