PERCEPTION OF CELEBRITIES IN SOCIAL ADVERTISING BY ADOLESCENTS DEPENDING ON THEIR SEX / PERCEPTION OF CELEBRITIES IN SOCIAL ADVERTISING BY ADOLESCENTS DEPENDING ON THEIR SEX

Autor: Džupina, Milan, Hodinková, Dana, Chalányová, Oľga
Zdroj: Marketing Identity. 4(1/2):410-422
Databáze: Central and Eastern European Online Library (CEEOL)