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The essence of this bachelor thesis is the assessment of the level of creativity in selected non-profit organization. Furthermore, it is the application of creative techniques in order to find options for potential improvement of existing activities of the organization. The methodical part defines the objectives, methods and respondents of the thesis. The theoretical part explains terms related to the topic, mainly focuses on creativity of the individual, the team and the whole organization, and also on the creative techniques. Then briefly describes the issue of non-profit organization. The practical part is based on theoretical knowledge of the first part. First is presented selected non-profit organization, which is also the subject of research. The subsequent own research is based on qualitative research in the form of individual interview and group sessions. The evaluation of the progress and results is also included. The thesis is concluded by suggestions and recommendations for the non-profit organization. |
