Why helping peers does not always make you poor: the contingent role of common and unique position within the sales unit

Autor: van der Borgh, W., de Jong, A., Nijssen, E.J., Chandy, R., Inman, J., Moorman, C.
Přispěvatelé: Innovation Technology Entrepr. & Marketing
Jazyk: angličtina
Rok vydání: 2017
Zdroj: AMA Winter Educators’ Conference Proceedings, 17-19 Februari 2017, Orlando, Florida: Better Marketing for a Better World
AMA Winter Educators’ Conference Proceedings, 17-19 Februari 2017, Orlando, Florida
Databáze: OpenAIRE