What can we learn from business models in the European forest sector: Exploring the key elements of new business model designs
| Autor: | Stjepan Posavec, Erik Wilhelmsson, Jelena Nedeljkovic, Zinta Zālīte, Erlend Nybakk, Predrag Glavonjić, Tuomo Eskelinen, Janez Krč, Dragan Nonic, Marcel Riedl, Vasja Leban, Meelis Teder, Miika Kajanus |
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| Rok vydání: | 2019 |
| Předmět: |
Economics and Econometrics
Process management Sociology and Political Science design 0211 other engineering and technologies Participatory action research 02 engineering and technology 010501 environmental sciences Management Monitoring Policy and Law Business model 01 natural sciences Business model canvas CIMO-logic Multi-criteria decision analysis Forest ownership business models ta512 0105 earth and related environmental sciences Transaction cost Operationalization Customer needs 021107 urban & regional planning Forestry 15. Life on land Business Model Canvas Multiple-criteria decision analysis forest sector Key (cryptography) Business |
| Zdroj: | Forest Policy and Economics. 99:145-156 |
| ISSN: | 1389-9341 |
| DOI: | 10.1016/j.forpol.2018.04.005 |
| Popis: | This study represents the first attempt to operationalize a novel methodological approach that couples the expanded business model canvas (BMC) with an analytical evaluation of business model items and incorporates context-intervention-mechanism-outcome logic (CIMO-logic). We applied the designed methodology to analyse ten forest-related business models in eight European countries. This study aims to enhance the understanding of the challenges and opportunities generated by changing forest ownership due to the use of new business models. The adopted procedures both enhance the understanding of existing business models and the associated mechanisms and suggest improvements for existing business models. In other words, these procedures facilitated the understanding of business model dynamics. The changing operational environment forces the traditional forestry industry to adapt, and the analysed European cases indicate that business system innovations should always be considered to meet consumers' needs. The analysed business models are mostly grounded on traditional forestry and mainly include either new services or organizational improvements. The analysed business models introduce new organizational channels for reaching customers, satisfying new customer needs, targeting unique customers, reducing transaction costs, and improving customer relationships. |
| Databáze: | OpenAIRE |
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