Strategic Groups in the French Franchising Sector

Autor: Sofiane Bouzid, Muriel Fadairo, Frédéric Perdreau, Magali Chaudey
Přispěvatelé: Dao, Taï, Institut des Sciences de l'Homme (ISH), École normale supérieure de Lyon (ENS de Lyon)-Université Lumière - Lyon 2 (UL2)-Université Jean Moulin - Lyon 3 (UJML), Université de Lyon-Université de Lyon-Université Jean Monnet - Saint-Étienne (UJM)-Centre National de la Recherche Scientifique (CNRS), Groupe d'Analyse et de Théorie Economique Lyon - Saint-Etienne (GATE Lyon Saint-Étienne), École normale supérieure de Lyon (ENS de Lyon)-Université Lumière - Lyon 2 (UL2)-Université Claude Bernard Lyon 1 (UCBL), COnception de l'ACTIon en Situation (COACTIS), Université Lumière - Lyon 2 (UL2)-Université Jean Monnet - Saint-Étienne (UJM), George W. J. Hendrikse, Gérard Cliquet, Thomas Ehrmann, Josef Windsperger, École normale supérieure - Lyon (ENS Lyon)-Université Lumière - Lyon 2 (UL2)-Université Jean Moulin - Lyon 3 (UJML), Université de Lyon-Université de Lyon-Université Jean Monnet [Saint-Étienne] (UJM)-Centre National de la Recherche Scientifique (CNRS), Groupe d'analyse et de théorie économique (GATE Lyon Saint-Étienne), École normale supérieure - Lyon (ENS Lyon)-Université Lumière - Lyon 2 (UL2)-Université Claude Bernard Lyon 1 (UCBL), COACTIS (COACTIS), Université Lumière - Lyon 2 (UL2)-Université Jean Monnet [Saint-Étienne] (UJM)
Jazyk: angličtina
Rok vydání: 2016
Předmět:
Knowledge management
Performance
Agency cost
JEL: L - Industrial Organization/L.L1 - Market Structure
Firm Strategy
and Market Performance/L.L1.L14 - Transactional Relationships • Contracts and Reputation • Networks
Stability (learning theory)
Strategic group
0502 economics and business
JEL: M - Business Administration and Business Economics • Marketing • Accounting • Personnel Economics/M.M2 - Business Economics/M.M2.M21 - Business Economics
Strategic groups
050207 economics
Marketing
[SHS.ECO] Humanities and Social Sciences/Economics and Finance
ComputingMilieux_MISCELLANEOUS
business.industry
05 social sciences
Supervised learning
Operating margin
Statistical model
[SHS.ECO]Humanities and Social Sciences/Economics and Finance
Test (assessment)
Hierarchical clustering
Statistical models
Franchising
JEL: C - Mathematical and Quantitative Methods/C.C1 - Econometric and Statistical Methods and Methodology: General/C.C1.C18 - Methodological Issues: General
Business
JEL: L - Industrial Organization/L.L2 - Firm Objectives
Organization
and Behavior/L.L2.L21 - Business Objectives of the Firm
hierarchical clustering
050203 business & management
Zdroj: Management and Governance of Networks
George W. J. Hendrikse, Gérard Cliquet, Thomas Ehrmann, Josef Windsperger. Management and Governance of Networks, Springer, pp. 11-33, 2017, Contributions to Management Science, ⟨10.1007/978-3-319-57276-5_2⟩
30th Annual International Society of Franchising Conference University of Groningen, Faculty of Economics and Business
30th Annual International Society of Franchising Conference University of Groningen, Faculty of Economics and Business, Jun 2016, Groningen, Netherlands
Contributions to Management Science ISBN: 9783319572758
HAL
DOI: 10.1007/978-3-319-57276-5_2⟩
Popis: International audience; This empirical article provides a picture of the French franchising sector, based on the strategic group approach. We use a recent four-year panel dataset from the French Federation of Franchising, regarding the period 2010-2013, and sophisticated statistical and supervised learning models.Five main strategic groups of franchisors are distinguished in the French system, characterized by specific strategies and performance outcomes. We survey first the literature dealing with strategic groups, then we conduct a multidimensional Statistical analysis (Principal Components Analysis and Ascending Hierarchical Clustering), highlighting three factorial axes and five clusters. We test the stability of network behaviors with a classification model. Finally, we observe and comment the differences in the strategic group performances.
Databáze: OpenAIRE
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