The Emotional Communication Effectiveness of Advertising on Consumer Behavior
| Autor: | Maysoon Qutp, Samar Abodonia, Ahmed El Sharkawy |
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| Rok vydání: | 2022 |
| Zdroj: | International Design Journal. 12:271-280 |
| ISSN: | 2090-9640 |
| DOI: | 10.21608/idj.2022.267603 |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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