Preschoolers’ perceptions of gendered toy commercials in the US

Autor:	Laura K. Zimmermann
Rok vydání:	2017
Předmět:	Cultural Studies Work (electrical) Communication Perception media_common.quotation_subject 05 social sciences 050109 social psychology 0501 psychology and cognitive sciences Psychology Social psychology 050104 developmental & child psychology media_common
Zdroj:	Journal of Children and Media. 11:119-131
ISSN:	1748-2801 1748-2798
Popis:	While much is known about the gender stereotypic nature of child-directed ads, little work examining how preschoolers perceive these gendered messages has been done. To this end, interviews with 60...
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::a9700ecf5baba44581e79ea5424657a6 https://doi.org/10.1080/17482798.2017.1297247 Zobrazit plný text záznamu