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A huge commercial environmental industry, currently estimated at some $130 billion in size in the United States alone, has sprung up to manage and remediate environmental problems. Hundreds of innovative remediation technologies are being developed under EPA's SITE program, which has provided R&D funding for more than 100 new treatment technologies. Despite the obvious demand, numerous regulatory, marketing, technical, and financial barriers have impeded progress in the field of remediation technology development. Developers of remediation technologies are faced with a significant challenge to overcome these barriers and successfully bring a technology to market. This article examines the barriers to technology development and offers strategic planning alternatives for long-term economic success and commercial viability of remediation technologies. |
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