Factors That Influence Word of Mouth Behavior in Fast Food Restaurants

Autor:	Theodorus Dharma Wibisono, Nico Lukito
Rok vydání:	2020
Předmět:	Word of mouth Advertising Food quality Psychology
Zdroj:	Proceedings of the International Conference on Management, Accounting, and Economy (ICMAE 2020).
DOI:	10.2991/aebmr.k.200915.046
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::4d788934186b2293c1f51c2af170ccae https://doi.org/10.2991/aebmr.k.200915.046 Zobrazit plný text záznamu