Repurposing of the epidermal growth factor

Autor:	Luis Javier Herrera, Ernesto López Mola, José A Buxadó
Rok vydání:	2011
Předmět:	Economics and Econometrics Process management Body of knowledge Epidermal growth factor Management of Technology and Innovation Market analysis Potential market Economics Strategic management Operations management Competence (human resources) Strategic assessment Repurposing Biotechnology
Zdroj:	Journal of Commercial Biotechnology. 17:45-52
ISSN:	1478-565X 1462-8732
DOI:	10.1057/jcb.2010.28
Popis:	This article deals with repurposing of the epidermal growth factor (EGF) to the treatment of diabetic foot ulcers (DFU) grades III and IV, according to the Wagner scale. The design of a repurposing commercial strategy is described in this document as a contribution to a body of knowledge with high uncertainty and lack of methodology for decision-makers. An analysis of the potential market suggested a significant impact of the product Heberprot-P® on costs associated to DFU treatment. Unexpected findings, obtained from a study of the competence, are reported here. The feasibility of a repurposing strategy containing short-, medium- and long-term action plans, without mutual interferences, and adopting strategic intent, strategic assessment and strategic choice as fundamental concepts is demonstrated in this work.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::1465e39b54caddb1e25c1a03a33d2b59 https://doi.org/10.1057/jcb.2010.28 Zobrazit plný text záznamu Plný text ve formátu PDF