| Autor: |
Testa, Edward, Rabinovitz, David I. |
| Zdroj: |
Agency Sales Magazine; Aug97, Vol. 27 Issue 8, p42, 2p, 2 Black and White Photographs |
| Abstrakt: |
Looks at the importance of strategic partnering between manufacturers' agents and the manufacturers which they represent in order to remain at a competitive advantage. Advantages to be gained by strategic partnering; Suggestions on how to implement plans for strategic partnering; Examples of sales increases which resulted from strategic partnering. |
| Databáze: |
Supplemental Index |
| Externí odkaz: |
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