Toward A Dynamic Theory of Newspaper Subscribing.

Autor: Stamm, Keith R., Weis, Robert J.
Předmět:
Zdroj: Journalism Quarterly; Autumn82, Vol. 59 Issue 3, p382-389, 8p
Abstrakt: Analyzes the relationship of newspaper subscribing to the behavior pattern called settling down in a community in the U.S. Prevalence of newspaper subscribing and reading among individuals who are in some way attached to a community served by local newspapers; Distinctions in residence patterns that separated those who were in the process of settling from those who were not yet settling, those already settled and those who had been settled but were now relocating; Introduction of community identification and community involvement as a check on the validity of the models.
Databáze: Supplemental Index