Big Bird cashes in.

Autor: Brown, Paul B., Fisher, Maria
Předmět:
Zdroj: Forbes; 11/5/1984, Vol. 134 Issue 11, p176-183, 3p
Abstrakt: The article focuses on the shift of goals by the management of Children's Television Workshop from a nonprofit educational foundation to a profitable company in the U.S. The decision to expand into other ventures has helped the company raise its revenues up to 45 percent to $54 million. Its business ventures include the development of animated programs with CBS and Taft Entertainment and Sesame Street character licensing, which brought $200 million income for the company. INSET: The business behind Kermit the Frog.
Databáze: Complementary Index