| Abstrakt: |
Indonesia is an archipelagic country that has breathtaking panoramic views of beaches and mountains. One famous tourist destination in West Sumatra is the Harau Valley. In 2017, more than 400,000 tourists visited the Harau Valley, and the number continues to increase yearly. Herota Homestay is one of the lodging businesses that has been operating in the Harau Valley since 2018. Aware of the high tourist opportunities, Herota continues to strive to improve the quality of its services by providing dining services, therefore it is necessary to build restaurant facilities that were previously unavailable. The feasibility study of restaurant investment needs to be studied using engineering economy theory by calculating the Net Present Value (NPV), Interest Rate of Return (IRR), Benefit-Cost Ratio (B/C Ratio), and Payback Period (PBP). Previously, the customer satisfaction test was carried out using statistical analysis, and the t-test method with the help of SPSS software to analyze the relationship between service quality as the dependent variable and the accuracy of management services, additional services, and breakfast delivery as the independent variables. The results obtained from the t-test show that the accuracy of management service, breakfast delivery, and other services affect the Herota quality of service. Investment in restaurant construction is feasible with a projected profit and loss of IDR238,004,637; NPV of IDR17,834,617; IRR 11.48%; B/C ratio is 1.02, and PBP of 2 years and 11 months. [ABSTRACT FROM AUTHOR] |
