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Boesch and Pedrazzini stand apart because they offer a "classic" look that is "nearly as easy to maintain as a fiberglass hull", says Gerald Guetat, a boat historian and author of several books on classic wooden examples. "Back in the 1970s, when Pedrazzini was sourcing our Boesch Marine engines through our yard, every time Alessan-dro's grandfather came to pick up the engines, he had to bring the cash to my grandmother", Boesch says. "When my great-grandfather Jakob was starting out on his own in 1920, he was basically doing what every other boatyard in Central Europe was doing: building boats on order", says Markus Boesch, who, like competitor Alessandro Pedrazzini, is the fourth-generation head of his family business. But the boat historian discourages considering either Boesch's or Pedrazzini's business model in the context of the yachting industry. [Extracted from the article] |
