The Disparity Between Public Utilization and Surgeon Awareness of the STS Patient Education Website.

Autor:	Cohen RG; Department of Surgery, Keck School of Medicine, University of Southern California, Los Angeles, California. Electronic address: robbin.cohen@med.usc.edu., Kumar SR; Department of Surgery, Keck School of Medicine, University of Southern California, Los Angeles, California., Lin J; Department of Surgery, University of Michigan, Ann Arbor, Michigan., Reddy RM; Department of Surgery, University of Michigan, Ann Arbor, Michigan., Kane L; Heart Center, Arnold Palmer Hospital for Children, University of Central Florida, Orlando, Florida., Bagley J; Society for Thoracic Surgeons Media Office, Chicago, Illinois., Juarez A; Society for Thoracic Surgeons Media Office, Chicago, Illinois., Fleischman F; Department of Surgery, Keck School of Medicine, University of Southern California, Los Angeles, California., Farkas EA; ThedaCare Appleton Heart Institute, Appleton, Wisconsin., Hackmann AE; Department of Surgery, Keck School of Medicine, University of Southern California, Los Angeles, California., Grubb KJ; Department of Surgery, Emory School of Medicine, Atlanta, Georgia., Reddy S; TriStar Cardiovascular Surgery, Nashville, Tennessee., Erhunmwunsee L; Department of Surgery, City of Hope Comprehensive Cancer Center, Los Angeles, California., Villamizar NR; Sylvester Comprehensive Cancer Center, University of Miami Health System, Miami, Florida., Masood MF; Department of Surgery, Washington University School of Medicine in St Louis, St Louis, Missouri., Griffin M; Huntington Hospital, Los Angeles, California., Boden N; Society for Thoracic Surgeons Media Office, Chicago, Illinois.
Jazyk:	angličtina
Zdroj:	The Annals of thoracic surgery [Ann Thorac Surg] 2020 Jul; Vol. 110 (1), pp. 284-289. Date of Electronic Publication: 2019 Nov 19.
DOI:	10.1016/j.athoracsur.2019.09.074
Abstrakt:	Background: Many online resources currently provide healthcare information to the public. In 2015, the Society of Thoracic Surgeons (STS) created a multimedia web portal (ctsurgerypatients.org) to educate the public regarding cardiothoracic surgery and provide an informative tool to which cardiothoracic surgeons could refer patients. Methods: A patient education task force was created, and disease-specific content was created for 25 pathological conditions. After launching the website online, a marketing campaign was initiated to make STS members aware of its availability. Website visits were monitored, and an online survey for public users was created. An email survey was sent to STS members to evaluate awareness and content. Surveys were analyzed for effectiveness and utilization by both public users and STS member surgeons. Results: From 2016 to 2018, the website had more than 1 million visits, with visits increasing yearly. Surveyed user ratings of the website were positive regarding quality and utility of the information provided. STS member response was poor (379 responses of 6347 emails), and 78.3% of responders were unaware of the website. Surgeon responders were positive about the content, though many still refrain from referring patients. Conclusions: Online education for cardiothoracic surgery is seeing increased public use, with high ratings for content and utility. Despite aggressive marketing to STS members, most remain unaware of this website's existence. Those who are aware approve of its content, but adoption of referring patients to it has been slow. Improved strategies are necessary to make surgeons aware of this STS-provided service and increase patient referrals to it. (Copyright © 2020 The Society of Thoracic Surgeons. Published by Elsevier Inc. All rights reserved.)
Databáze:	MEDLINE
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