New Tobacco and Tobacco-Related Products: Early Detection of Product Development, Marketing Strategies, and Consumer Interest.

Autor: Staal YC; RIVM, Centre for Health Protection, Bilthoven, Netherlands., van de Nobelen S; RIVM, Centre for Health Protection, Bilthoven, Netherlands.; Johnson & Johnson Janssen Vaccines, Leiden, Netherlands., Havermans A; RIVM, Centre for Health Protection, Bilthoven, Netherlands., Talhout R; RIVM, Centre for Health Protection, Bilthoven, Netherlands.
Jazyk: angličtina
Zdroj: JMIR public health and surveillance [JMIR Public Health Surveill] 2018 May 28; Vol. 4 (2), pp. e55. Date of Electronic Publication: 2018 May 28.
DOI: 10.2196/publichealth.7359
Abstrakt: Background: A wide variety of new tobacco and tobacco-related products have emerged on the market in recent years.
Objective: To understand their potential implications for public health and to guide tobacco control efforts, we have used an infoveillance approach to identify new tobacco and tobacco-related products.
Methods: Our search for tobacco(-related) products consists of several tailored search profiles using combinations of keywords such as "e-cigarette" and "new" to extract information from almost 9000 preselected sources such as websites of online shops, tobacco manufacturers, and news sites.
Results: Developments in e-cigarette design characteristics show a trend toward customization by possibilities to adjust temperature and airflow, and by the large variety of flavors of e-liquids. Additionally, more e-cigarettes are equipped with personalized accessories, such as mobile phones, applications, and Bluetooth. Waterpipe products follow the trend toward electronic vaping. Various heat-not-burn products were reintroduced to the market.
Conclusions: Our search for tobacco(-related) products was specific and timely, though advances in product development require ongoing optimization of the search strategy. Our results show a trend toward products resembling tobacco cigarettes vaporizers that can be adapted to the consumers' needs. Our search for tobacco(-related) products could aid in the assessment of the likelihood of new products to gain market share, as a possible health risk or as an indicator for the need on independent and reliable information of the product to the general public.
(©Yvonne CM Staal, Suzanne van de Nobelen, Anne Havermans, Reinskje Talhout. Originally published in JMIR Public Health and Surveillance (http://publichealth.jmir.org), 28.05.2018.)
Databáze: MEDLINE