The marketing of the president : political marketing as campaign strategy. [electronic resource]

Autor:	Newman, Bruce I.
Jazyk:	angličtina
Informace o vydání:	Thousand Oaks, California : Sage Publications, [1994]
Předmět:	Presidents -- United States -- Election Campaign management -- United States Political campaigns -- United States Marketing -- United States Electronic books
Druh dokumentu:	Bibliographies; Online; Non-fiction; Electronic document
Databáze:	Vybrané kolekce e-knih
Externí odkaz:	Kolekce e-knih KNAV Registrovani uzivatele: plny text online 5 minut, dalsi pristup na vyzadani. Registered users: full text online 5 minutes, further access on request.