| Abstrakt: |
Financial service providers are reaching out to advisors more than ever before―not just through email and print mailings, but also through newer modes like webinars and social media. On average, advisors receive 126 contacts per month from product manufacturers, significantly more than the 110 touches per month reported a year ago and the 103 touches per month reported five years ago. These and other findings are included in the annual Advisor Touchpoints™ study by Cogent Research, a division of Market Strategies International. The report is based on a survey among a nationally representative sample of over 1,700 financial advisors in the U.S. [ABSTRACT FROM PUBLISHER] |
