Advice to trade show exhibitors: Ask questions before signing up.

Autor: ERICKSON, CATHY
Předmět:
Zdroj: Des Moines Business Record. 4/8/2016, Vol. 34 Issue 15, p22-22. 1p.
Abstrakt: The author offers tips for exhibitors on what to do before signing up for a trade show. She says there are consumer trade shows that are not well-funded or well-managed. She advises exhibitors to ask for references and testimonials about the producer of the trade show. She recommends them to research the organizer's marketing and promotional plan, and to study the show materials.
Databáze: Regional Business News