Mobile Targeting.

Autor: Xueming Luo1 (AUTHOR) luoxm@temple.edu, Andrews, Michelle1 (AUTHOR) michelle.andrews@temple.edu, Zheng Fang2 (AUTHOR) 149281891@qq.com, Chee Wei Phang3 (AUTHOR) phangcw@fudan.edu.cn
Zdroj: Management Science. Jul2014, Vol. 60 Issue 7, p1738-1756. 19p. 1 Diagram, 7 Charts, 4 Graphs.
Databáze: Business Source Ultimate