The Effect of Message Credibility, Need for Cognitive Closure, and Information Sufficiency on Thought-Induced Attitude Change.

Autor: Pfeiffer, Bruce E.1, Deval, Hélène2, Silvera, David H.3, Cronley, Maria L.4, Kardes, Frank5
Zdroj: Advances in Consumer Research. 2012, Vol. 40, p933-934. 2p.
Databáze: Business Source Ultimate