Advertising's New Medium: Human Experience.

Autor:	Rayport, Jeffrey F.1,2 (AUTHOR)
Zdroj:	Harvard Business Review. Mar2013, Vol. 91 Issue 3, p76-84. 8p. 1 Color Photograph, 1 Black and White Photograph, 1 Chart.
Databáze:	Business Source Ultimate
Externí odkaz:	Zobrazit plný text záznamu