Relative Influence In Purchase Decision Making: Married, Cohabitating, and Homosexual Couples.
Autor: | Reiss, Michelle C.1, Webster, Cynthia1 |
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Zdroj: | Advances in Consumer Research. 1997, Vol. 24 Issue 1, p42-47. 6p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |